Cthulhu Brewing Co. Ltd.
The UK IPO initially found that the mark met the requirements for registration and ordered that the mark
be published for opposition. A Devon, England-based brewer called Cthulhu Brewing Co. Ltd. filed an
opposition to registration of the Stone Binge mark. As explained in the opposition, Cthulhu markets its
own stout beer under the name “ROCK BINGE.” The Rock Binge label displays an etching of the Neolithic
dolmen stone structure known as Spinster’s Rock, which is found in Devonshire, England. “Rock Binge”
has been brewed and manufactured since 1988. It is popular in Devonshire and Cornwall in the southwest.
of England. However, Rock Binge can be obtained in the London metropolitan area only through a few
dozen or so specialty pubs and sellers. The “Rock Binge” label design, which is not registered as a trade
mark, is depicted below:
