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Customer service is defined as giving customers what they want, and the time they want in the best possible way (GRANT, 2019). Improving customer services is one of the most effective competitive advantages in the health care industry. Improving Customer Services is the strategy proposed for Amplifon Company to incorporate to be able to win more customers over its competitors.
Achieving excellent customer service requires commitment both by the Amplifon management team and its employees. ThereforeTherefore, the following are the steps that the firm needs to take to ensure customer service is improved.
Remove the customer’s Obstacle. Remove the customer’s Obstacle is one of the first steps the Company needs to take. Before removing the obstacles, it is essential to identify some of the things that create an impediment to delivering quality service to the customers. Here are some of the questions that aim to identify and remove the existing obstacles (Robin, 2014) and set the way forward in Amplifon Company; what are the main barriers to service delivery?
Is the Obstacle from within the organization or the external environment of the organization? How has the firm handled such an obstacle in the past? How will the firm handle the Obstacle in the future? Regarding these questions above, the Company needs to incorporate a risk management process to ensure that the Company can handle such obstacles even in future periods.