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Need answers to the below questions based on the attached scenario.What are you actually aiming to achieve? Why?What is your organization’s policy/position on corporate social responsibility and ethics – your corporate philosophy?What does the company owe to its shareholders? Why?What return on investment does your activity/enterprise require? Is this a strategic driver in itself, or simply the means by which you maintain your activities in support of your organization’s goal(s) from question 1?How do you balance the needs of the shareholders and the need to innovate?

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Balancing Act
Read this scenario, and then prepare a succinct, 5-page essay, using the writing template,
and a
minimum
of 5 references.
You are speaking for the executive board of a small oil company, Future Fuel, in Colorado. The CEO
and founder, Alica Hardy, is very avid supporter of sustainability and innovation. He insists that
money invested now will pay o± in big dividends down the road. Everyone involved has a legitimate
concern for the environment and share and support Hardy in her personal and business philosophy.
Everyone is also very aware of the momentum of the growing “green” movement. The R&D (research
and development) budget for seeking new renewable and viable alternative sources of energy has
traditionally been between 22-24% of your operations revenue. The board has decided to increase
that budget line item to 35% for the next ²scal year on the strong recommendation of Hardy.
Additionally, it has been decided to equip the headquarters and other 8 sites in the west with active
solar energy systems and wind power generators. This is a publically held company and the stock has
been less than stellar in its last 3 quarters’ performance. The third quarter just ended, and the
quarterly shareholders’ meeting is about to be held. The earnings after operating costs are modest.
You, as the board representative, are announcing your numbers and the plans to increase the R&D
budget and installation of renewable energy systems.
Discuss the above scenario as the executive board of Future Fuel and in 5-pages answer these
questions. This is not a speech, nor a narrative, nor personal opinion. You are presenting the board’s
position to the shareholders.
1.
What are you actually aiming to achieve? Why?
2.
What is your organization’s policy/position on corporate social responsibility and
ethics – your corporate philosophy?
3.
What does the company owe to its shareholders? Why?
4.
What return on investment does your activity/enterprise require? Is this a strategic
driver in itself, or simply the means by which you maintain your activities in support of your
organization’s goal(s) from question 1?
5.
How do you balance the needs of the shareholders and the need to innovate?
Expectations: Use a
minimum
of 5 references (there should be at least ²ve in text citations to
correspond to the references) to defend your position. Use 6
th
edition APA form and style and the
provided writing template.