Supplier relations are one of the pillars of the success of a business. Not a lot of researchers exist about the relationship. The strategies applied in large-scale businesses are assumed to help in small businesses too. Small- business owners are reported not to change their suppliers for a long time. This is the reason, most of these businesses have a steady supplier relation. There should be a legally enforceable commitment between the buyer and the supplier to avoid any uncertainty. Proper and personalised exchange is essential for increasing the profitability of the businesses
Customer evaluation is necessary in aiding and assessing the success of a business. Many companies develop a symbiotic relationship with their customers. Usually most of the activities in a business is catered towards customers. Customer satisfaction takes a central role in the maintenance of this business and interaction with them is important. Customer profitability is also an essential component in business, which involves in communication between the owners of a business and the regular custom