This section focuses on the definition of Strategy through its history and aims to describe the area of topics for the literature review in this report.

To present and to analyse, in a critical manner, that part of the published literature which is relevant to your research topic and which acts as the basis for a fuller understanding of the context in which you are conducting your research; thus helping the reader to a more rounded appreciation of what you have completed. Remember critical does not mean looking at the negatives but forming an evaluation.

The most important source of academic literature are journal articles

Your literature review should not just be a catalogue of authors, frameworks and ideas but should attempt to introduce a critical evaluation of those authors work.

A high level action plan Plans are useless but planning is essential. this is not a fixed plan (flexible plan) See book with wooden horse on front or chandler (long term plan) vision or something generic about future (i.e. a chandleresc quote) *this is the starting place. Set the scene with a high level action plan or a comprehensive standard definition to start of then build from there.
Its a Plan and vision talk about consistency and communication
5-10years long term
Have a punchy intro which will be repeated later but is used to set the scene.