You are employed by Ω Alpha Foods Ltd. Your company is in the process of developing a new food product to be added to a product line for the “Health and Wellbeing” section of major food retailers in the EU. The product in question is a strawberry yoghurt which will carry on the label the term “no added sugar” Alpha foods is considering using either Aspartame or Stevia as an artificial sweetener in this product. Prepare a dossier for the management board of the company (2,000 words) in which you evaluate the safety of both sweeteners and based on your evaluation, recommend to the management board the most viable option for sweetener use in terms of protecting consumer safety from consumption of the sweetened yoghurt”
Major changes in demand for agricultural and food products are being fueled by growing populations, rising incomes, and changing lifestyles. These alter where and how food products are grown, processed and distributed; furthermore, new social and environmental concerns are bringing pressure for more change. Demand, not supply, drives product offerings with technology tailoring products to meet consumer needs and sophisticated business models delivering them to the customer in a secure manner.