From a psychological standpoint, binge behavior can be identified as the consumption of an item
in excessive amounts over a short period of time to serve as an escape route from reality to attain
psychological comfort. (Greene & Maggs, 2017) Researchers have often identified that individuals
who practice binge watching display similar behavioral traits identified with individuals who have
showcased substance abuse in the past and experience a strong crave for relaxation. (Kubey &
Csikszentmihalyi, 2002) However, binge-watching is socially accepted and tends to stay away
from any form of negative connotation when compared against binge-eating and binge-drinking.
Although, these activities are performed to attain a state of relaxation and aim to dwell in it

Binge watching culture carries a negative connotation, it is linked with moral panics which
involves young viewers associating themselves by abusing the viewing culture and ingesting large
quantities of violence and sex (Matrix, 2014). Sung, Kang and Lee (2015) inform that individuals
who practised binge watching culture at large also showcased symptoms of deteriorating self
control, increased levels of loneliness and depression. The addictive element in binge watching
carries a negative impact on the viewers (Hsu, 2014; Willens, 2013). Guilt is often cited as the
foremost emotion that is derived from binge watching (Cruz, 2014; Feeney, 2014; Goldstein, 2013;
Herrera, 2014). Whether guilt should be a necessary or a frequent outcome, requires more clarity